B2B Sales Supervisor – HORECA (FMCG)

About the role

We are looking for a proactive B2B Sales Supervisor to lead our HORECA (Hotels, Restaurants, Cafés) channel within the fast‑moving consumer goods (FMCG) sector. You will be responsible for growing sales of consumer products such as pasta and ready‑to‑cook items, while maintaining strong relationships with food distributors and wholesalers.

Key responsibilities

• Develop and expand sales in the HORECA channel.
• Build and maintain relationships with food distributors and wholesalers.
• Balance new business development with existing client management (approximately 50:50).
• Propose B2B solutions using consumer product portfolios.
• Coordinate delivery points and ensure smooth order fulfillment.
• Report sales activities and performance metrics regularly.

Required profile

• Proven experience in B2B sales, preferably within food distribution or wholesale.
• Strong network and connections in the HORECA sector.
• Ability to identify and approach potential clients effectively.
• Basic English communication skills.

Required skills

• B2B sales experience
• Food distribution knowledge
• HORECA network familiarity
• Client management capabilities
• HORECA sales expertise